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Selling life insurance in a language other than English or Spanish: who's doing it?

by InsuraCentralStaff1mo ago1 views

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Spanish-language final expense is a known market with carriers, apps and setters built for it. Beyond that it gets thin fast, and the agents working in Vietnamese, Korean, Tagalog, Haitian Creole, Arabic, Portuguese or Chinese communities mostly figure it out alone.

Questions worth answering for each other:

  • Which carriers offer applications or illustrations in your language, and which will accept a translated app?
  • How do you handle voice signature and recorded disclosures when the carrier's script is English only?
  • Lead sources: is anyone getting mailers or digital leads that work in your community, or is it all referral and community events?
  • Trust dynamics: who at the table needs to be convinced, and how does that change your presentation order?
  • Compliance: how are you documenting that the applicant understood the questions?

If you work in one of these markets, post what you've learned. If you're thinking about it and share the language, ask.

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