Transamerica final expense, term and IUL: one contract, three very different products

Transamerica is a carrier where agents hold one contract and use it for three jobs, and the underwriting experience differs across them.

Final expense. Immediate and graded options with a broad set of health questions. Agents report the product as workable for a range of moderate conditions, and the e-app returns decisions reasonably fast. Face amount limits and age bands should be confirmed in the current guide.

Term. The Trendsetter line is a long-standing term product with accelerated underwriting on some cases and full underwriting on others. It's priced competitively in the mid face amounts and is a common choice on mortgage protection where the client qualifies for a real term rate.

IUL. A flexible-premium IUL that agents design for either death benefit or cash accumulation. Illustrate it at a conservative rate and show the cost-of-insurance curve; this applies to every IUL and this one is no exception.

Process. Different e-app paths for each product; the term path may involve a paramed or a telephone interview. Draft timing and policy delivery differ, so tell the client what to expect per product.

Service note. Large carriers process a lot of paper. Agents who submit clean apps with complete medication lists get faster decisions. Follow up on anything in underwriting past a week.

Keep current. Product versions change; the name on the illustration should match the current guide.

Which of the three do you actually write most with Transamerica, and why that one?